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The Power of Geo-Fencing for Retail Brands

Reaching consumers is no longer about where they live, but where they walk.

With Duon’s geo-fencing capabilities, brands can now target consumers on the ground — right as they enter, dwell, or exit indoor environments like malls, terminals, and commercial centers.

What is Geo-Fencing?

Geo-fencing creates a digital boundary around a physical location. Once a user enters that zone, they can receive:

  • Promotional push notifications
  • In-app incentives
  • Targeted ads
  • Drive-to-store messages

Why It Works:

  • Contextual Relevance: Promotions when they matter most — in the decision moment.
  • Higher Intent: Users in-location are more likely to act than passive online scrollers.
  • Real-Time Metrics: Measure actual footfall, conversion, and campaign ROI.

The Duon Advantage:

Our geo-fencing isn’t just outdoors — it’s indoor-aware. That means smarter targeting, clearer insights, and more effective retail engagements.

From awareness to action — inside the mall, at the exact right time.

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